Careers

The National Board for Professional Teaching Standards’ vision is that every student deserves the opportunity to learn from an accomplished, Board-certified teacher every day. The People, Operations, and Technology team enables mission success by ensuring the organization has the talent, resources, and systems needed to operate effectively, equitably, and sustainably in service of high-quality teaching and learning.
 

As a senior leader within the People, Operations, and Technology team, the Senior Director, Data & Technology, sets the strategic vision and direction for the organization’s data, systems, and technology infrastructure. This role is responsible for advancing data-informed
decision-making, strengthening technology operations, and enabling organizational effectiveness in the service of mission impact.

Reporting to the VP, People, Operations, and Technology, the Senior Director partners cross-functionally with leaders and teams across the organization to assess needs, prioritize investments, and co-create scalable solutions that improve outcomes, drive equity, and enhance operational sustainability. The role offers a strong balance of strategic leadership and hands-on execution, well-suited to a small nonprofit environment. The Senior Director oversees enterprise data strategy, analytics, and governance, ensuring the organization has reliable, accessible, and actionable data to support learning, performance management, and strategic planning. This includes leading advanced data analysis, developing dashboards and insights, and building internal capacity for self-service data use.

This role also serves as the organization’s lead for core systems architecture and administration, including oversight of CRM systems, data integrations, and workflow optimization. The Senior Director is accountable for data integrity, system performance, reporting infrastructure, and continuous improvement of tools that support programmatic and operational goals. In addition, the Senior Director provides leadership over managed IT services and external technology vendors, ensuring strong service delivery, security, and alignment with organizational priorities. This includes overseeing vendor relationships, managing system access and cybersecurity practices, and guiding technology roadmap decisions within budget constraints.

Working closely with the broader People, Operations, and Technology team, the Senior Director ensures alignment across systems, processes, and people strategies, driving efficient, equitable, and sustainable operations. This leader fosters a culture of data literacy, continuous improvement, and shared accountability, equipping staff at all levels to effectively use data and technology in their work.

Strategic Leadership & Integration (25%)

• Set and drive the enterprise vision, roadmap, and multi-year strategy for data, technology, and analytics in alignment with the National Board’s mission, strategic priorities, and operating realities of a small nonprofit environment.
• Serve as a strategic advisor to the Senior Leadership Team (SLT), translating complex data, technology, and operational insights into clear recommendations, decision frameworks, and executive briefings that inform organizational direction.
• Lead cross-functional alignment across teams and external partners to embed data literacy, analytics, and technology into core business processes, enabling more consistent, equitable, and data-informed decision-making.
• Identify and assess emerging trends in data analytics, AI, and technology infrastructure, advising on opportunities that balance innovation with sustainability, cost-effectiveness, and organizational capacity.
• Establish and monitor key performance indicators (KPIs) across data and technology functions; evaluate progress against strategic goals and guide adaptive decision-making using an equity-centered (DEIB) lens.

Team Leadership & Management (25%)

• Direct and lead the Data & Technology team; setting clear expectations, delivering regular coaching and feedback, and ensuring rigorous performance management.
• Build and maintain a team culture of accountability, excellence, belonging, and continuous improvement with inclusive practices that build team cohesion and trust.
• Establish and reinforce shared accountability systems, goal tracking, and adaptive planning practices that drive clarity, alignment with organizational priorities, and results.
• Promote cross-functional collaboration across the organization to ensure effective business partnering.
• Champion DEIB principles across all team efforts, ensuring that policies, practices, and procedures are implemented consistently and equitably.

Data & Technology Leadership (25%)

• Lead the design, evolution, and oversight of the organization’s data and technology ecosystem, including CRM (e.g., Salesforce), data architecture, integrations, and enterprise systems, ensuring scalability, reliability, and alignment with business needs.
• Serve as the organization’s senior authority on data analytics, advancing the use of descriptive, diagnostic, and, where appropriate, predictive analytics to inform strategy, operations, and program effectiveness.
• Translate complex business questions into analytic approaches, models, and tools; synthesize findings into actionable insights for executive and non-technical audiences.
• Oversee and hold accountable managed IT service providers and technology vendors, ensuring high-quality service delivery, system performance, cybersecurity compliance, and alignment with organizational priorities and service-level expectations.
• Guide system architecture and data model design to ensure interoperability, efficient data flows, and reduced manual processes across platforms.
• Lead the development and governance of dashboards, reporting frameworks, and data products that provide timely, accurate, and accessible insights across the organization.
• Establish and enforce data governance practices, including data quality standards, access controls, documentation, and lifecycle management to ensure integrity, security, and compliance.
• Champion responsible and strategic use of AI and emerging technologies, ensuring alignment with organizational values, ethical standards, and practical use cases.
• Partner with cross-functional leaders to prioritize and implement technology and analytics initiatives that improve operational efficiency, stakeholder experience, and equitable outcomes.

Execution, Capacity Building & Continuous Improvement (25%)

• Operate as a “leader-doer” in a small nonprofit setting—balancing strategic leadership with hands-on execution across analytics, systems administration, vendor coordination, and problem-solving.
• Build organizational capacity for data use through training, tools, and support systems that enable staff to confidently access, interpret, and apply data in their roles.
• Develop scalable processes, documentation, and standard operating procedures to improve consistency, reduce risk, and ensure continuity across systems and workflows.
• Oversee the accuracy, timeliness, and alignment of all internal and external reporting, including dashboards, funder reporting, and operational metrics.
• Continuously assess and improve data and technology policies, practices, and systems to enhance efficiency, reduce duplication, and strengthen organizational effectiveness.
• Manage and prioritize a portfolio of data and technology initiatives, balancing competing demands, resource constraints, and organizational impact.

Other Duties

• As Assigned

Required

• 8+ years of progressive experience in data, analytics, technology, or information systems, with increasing responsibility for enterprise strategy, data architecture, and system oversight.
• 7+ years of people and/or team leadership experience, including coaching, performance management, and leading through influence in small or matrixed teams.
• Demonstrated experience in setting and executing an enterprise data and technology strategy, including aligning systems, analytics, and infrastructure to organizational priorities and measurable outcomes.
• Strong background in data analysis and insights generation, including translating complex business questions into analytic approaches, models, and actionable recommendations for senior leaders.
• Experience overseeing CRM and enterprise systems (e.g., Salesforce), including system architecture, data models, integrations, reporting, and user governance.
• Proven experience managing managed IT service providers and technology vendors, including service delivery oversight, cybersecurity coordination, and performance management.
• Demonstrated ability to lead cross-functional initiatives and influence decision-making across a diverse set of stakeholders in a mission-driven, resource-constrained environment.
• Strong communication skills, with the ability to translate technical concepts and data insights into clear, actionable information for executive and non-technical audiences.
• Experience establishing and maintaining data governance practices, including data quality, access controls, documentation, and compliance.
• Strong project management and prioritization skills, with the ability to manage multiple initiatives and balance strategic leadership with hands-on execution.
• Comfort operating in ambiguity, with the ability to bring structure, clarity, and forward momentum in evolving environments.
• Demonstrated commitment to diversity, equity, inclusion, and belonging (DEIB), including integrating equitable practices into data, technology, and decision-making processes.
• Commitment to the National Board’s mission and values, including advancing equity and excellence in education.

Preferred

• Advanced degree in data science, public policy, education, or a related field.
• Understanding of the National Board Certification process.
• Experience in the nonprofit or education sector.
• Experience implementing data governance frameworks and equity-focused evaluation practices.
• Experience with Microsoft SQL.
• Experience with Tableau or other data visualization systems.
• Salesforce certification (e.g., Certified Administrator or Advanced Administrator).
• Proficiency with Smartsheet or similar project and task management platforms.

Job Title: Sr. Director, Data & Technology

Reports to: VP, People, Operations, and Technology

Job Level: Director

Supervisory Role: Yes

Location: Remote, U.S.-based

Salary Range: $155,000–$161,625

The National Board for Professional Teaching Standards’ vision is that every student deserves the opportunity to learn from an accomplished, Board Certified teacher every day. The Growth & Partnerships Team drives educator recruitment, engagement, and success by aligning strategy, storytelling, and support across the ecosystem—building awareness, activating partners, and connecting educators to clear pathways into National Board Certification.

The Senior Manager, Marketing serves as the organization’s marketing performance owner—responsible for translating strategy into execution and driving measurable results across the full marketing funnel. This role owns the marketing performance engine, including measurement frameworks, experimentation, and continuous optimization to improve conversion, engagement, and return on investment.

Working within the strategic direction set by the Director, Marketing & Communications, this role leads the execution and optimization of integrated marketing efforts across channels. The Senior Manager is accountable for building scalable systems, running a structured experimentation roadmap, and continuously improving performance through data-driven insights and iteration.

Success in this role includes delivering measurable improvements in funnel performance, increasing marketing efficiency, and establishing a high-functioning, insight-driven marketing operation.

Marketing Operations (90%)

Marketing Performance & Optimization

• Serve as a subject matter expert in marketing performance, analytics, and optimization, bringing best practices and new approaches to improve results across the organization
• Own marketing performance across channels, including conversion, engagement, and efficiency metrics, with accountability for continuous improvement of funnel outcomes.
• Design and operationalize end-to-end measurement frameworks, including KPIs, dashboards, attribution models, and reporting systems that enable actionable decision-making.
• Build and lead a structured experimentation and optimization program, including developing an experimentation roadmap, prioritizing tests based on impact, and scaling learnings across channels.
• Drive continuous improvement through A/B testing, segmentation strategies, and iterative campaign optimization, ensuring insights translate into measurable performance gains.
• Analyze and synthesize marketing data across systems (email, SMS, web, CRM, campaigns) to generate actionable insights and recommend performance improvements.
• Partner with the Director to inform strategic decisions, while owning execution and optimization of performance initiatives.
• Manage and optimize marketing technology systems (e.g., marketing automation, CRM integrations) to ensure data integrity, targeting effectiveness, and operational efficiency.
• Identify and implement opportunities to improve marketing efficiency, scalability, and ROI through systems, automation, and process improvements.
• Champion inclusive and equitable communications practices, embedding DEIB principles across messaging and engagement strategies.

Marketing Execution

• Lead execution of integrated marketing campaigns across channels (email, SMS, digital), ensuring alignment with strategic priorities and performance goals.
• Translate marketing strategy into coordinated, high-quality campaign execution plans, timelines, and deliverables.
• Ensure consistency, quality, and effectiveness of communications through strong editorial oversight and performance-informed decision-making.
• Develop and scale systems for content planning, campaign execution, and workflow management to increase efficiency and reduce manual work.
• Identify and implement process improvements that enhance the speed, quality, and scalability of marketing execution.
• Deliver regular performance reporting and insights, highlighting opportunities to improve campaign effectiveness and audience engagement.

Project Leadership & Integration (10%)

• Develop and manage the MarCom team calendar, project plans, timelines, and workflows to support efficient, high-quality delivery.
• Drive cross-functional collaboration by aligning stakeholders, clarifying objectives, and ensuring the timely execution of initiatives.
• Support decision-making by providing data-driven insights and recommendations to stakeholders across functional areas.
• Participate in team planning and coordination meetings; offer input to strengthen internal systems and cross-functional collaboration.

Other Duties

• As Assigned

Required

• Minimum of 5 years of experience in marketing analytics, communications strategy, or related fields.
• Bachelor’s degree in Marketing, Business, Strategic Communications, Public Relations, or a related discipline.
• Comprehensive experience in developing and executing digital ad campaigns.
• Demonstrated experience in marketing analytics, including performance measurement, attribution, and reporting.
• Demonstrated experience using Google Analytics, SEO/SEM platforms, and marketing automation systems.
• Comprehensive proficiency in data analysis, statistical methods, and experimentation (e.g., A/B testing, hypothesis testing, and statistical analysis).
• Comprehensive understanding of marketing and funnel KPIs (e.g., ROI, LTV, attribution, conversion, engagement).
• Strong copywriting and editing skills with a high level of accuracy and attention to detail.
• Excellent verbal and written communication, with experience navigating multiple stakeholders and functional areas.
• Excellent critical thinking, problem-solving, and decision-making skills.
• Demonstrated ability to translate complex marketing data into actionable insights for non-technical stakeholders.
• Demonstrated ability to manage multiple competing priorities in a matrixed, fully-remote environment.
• Demonstrated ability to independently and collaboratively drive projects forward, problem-solve in real time, and adapt plans as needed to achieve measurable results.
• Ability to navigate ambiguity in a fast-paced, mission-driven environment.
• Commitment to diversity, equity, inclusion, and belonging (DEIB), integrating equity-focused thinking into strategic, operational, and interpersonal work.
• Commitment to the National Board’s mission and values.

Preferred

• Proficiency with Excel, Salesforce, HubSpot, SurveyMonkey, Mailchimp, etc., or similar email marketing and CRM platforms.
• Proficiency with Smartsheet or similar project and task management platforms.
• Proficiency with content and design tools (e.g., email template editors, Adobe Creative Suite, Canva, and WordPress).
• Proficiency with Microsoft Office, Google Workspace, Slack, or similar collaboration tools.
• Experience with data visualization tools.
• Experience working in nonprofit, education, or certification-based organizations.

Job Title: Sr. Manager, Marketing

Reports to: Director, Marketing & Communications

Job Level: Senior Manager

Supervisory Role: No

Location: Remote, U.S.-based

Salary Range: $89,500- $97,375

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